In this post we discuss on how you can easily turn your WordPress Category Page in to a Landing Page. This way you can draw the visitors straight to the page they are looking for and also increase your website’s conversion rate.
What will you need?
In order to turn your WordPress Category Page into a Landing Page, you will need the following WordPress Plugins:
1. SEO for WordPress by Yoast
2. Rich Text Tags
WordPress SEO by Yoast
An important plugin for WordPress, it has built-in Breadcrumbs functionality which enables you to create an easy navigation for users as well as search engines and supports the search engines in understanding the structure of your website. You need to TURN ON this functionality. Along with Breadcrumbs, you also have to TURN ON the non-index subpages of the Archives.
Rich Text Tags
With its built-in WYSIWYG editor, you can easily edit tag descriptions, category descriptions and taxonomy descriptions. It also prevents WordPress from stripping any HTML tags which you include in descriptions.
Read More